Senior Vice President Sales, Aftersales and Marketing


Stephen Norman has been Senior Vice President Sales, Aftersales and Marketing and a member of the Executive Committee of Opel Automobile GmbH since February 1, 2021. Prior to his current assignment, Norman was Managing Director for Vauxhall Motors – a position he held for three years.


Norman started his career in the motor industry over 40 years ago with British Leyland. In 1980, he became Director, Car & Truck Marketing for Leyland Spain. In 1987, he was appointed Marketing Director of Rover France, BL’s biggest export market. In 1995 he moved to Volkswagen Group France undertaking various senior roles, and leaving as Président du Directoire in 2004. He was appointed Worldwide Marketing Director of Fiat Automobiles in Turin in 2005, then of Renault Group in Paris in 2007. He joined Groupe PSA in May 2014 as Chief Marketing Officer and was appointed Senior Vice President, Chief Sales and Marketing Officer in 2016.


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Stephen Norman | Media OPEL International